Simple pricing for WhatsApp operations
Pick a plan by monthly message volume.
Free
For testing Wroups before going live with your team.
$0 USD
/month
- Inbox
- Contacts and Custom fields
- Templates and Saved replies
- Segments and Workflows
- Contact pipelines (kanban)
- Up to 300 messages / month*
- Documentation and helping guides only
Pro
For support and growth teams running higher WhatsApp volume.
$179 USD
/month
- Everything in Basic
- Up to 50,000 messages / month*
- AI agents (bring your own OpenAI key)
- Priority support (WhatsApp)
- Request new features for Wroups
Basic
For small teams running daily WhatsApp operations.
$29 USD
/month
- Everything in Free
- Up to 5,000 messages / month*
- WhatsApp support
* Template message fees are billed directly by Meta to your Meta Business account. No overage fees are applied.
Enterprise - Custom
For multi-team operations that need high volume and deeper control.
- Everything in Pro
- Message limits based on your operation
- Dedicated success channel
- VIP support
Custom
Talk to salesFrequently asked questions
Quick answers on billing and usage limits.
Using WhatsApp directly works for basic 1:1 chats, but it becomes hard to operate as a team. Wroups gives you shared inbox ownership, assignment, contact context, templates, saved replies, tags, segments, and workflows so you can respond faster, follow up consistently, and scale operations without losing control.
All plans include the live modules available today in Wroups: Inbox, Contacts, Contact Fields, Tags, Segments, Pipelines, Workflows, WhatsApp Templates, and Saved replies. AI agents are available on Pro and Enterprise.
Messages are counted per month across inbound and outbound conversations handled through your workspace. Outbound template message fees are billed directly by Meta to your Meta Business account.
When a customer sends a message, you can reply within the 24-hour customer care window. Outside that window, replies typically require approved WhatsApp templates, and template message fees are billed by Meta.
We notify you before limits are reached. You must upgrade your plan; no overage fees are applied.
Does not include Meta's template message fees, billed directly by Meta to your Meta Business account.
Your included messages refresh at the start of each billing month—you begin every cycle with your full plan allowance. Unused messages do not roll over.